Platinum Concierge
Virginia Tech | StartupTree
Partnering with Virginia Tech, StartupTree provided the tech and services to simplify Virginia Tech’s workflow and reshape their engagement strategy.
The Challenge
Virginia Tech needed a self-serve solution to running their entrepreneurship program and promote the usage of their exclusive co-working space.
The Solution
StartupTree's Platinum Concierge service was brought in to help the Startup Hokies team get up to speed in record time.
The Results
Virginia Tech seamlessly rolled out their programming, engaging 600+ students and serving 300+ students in their co-working space, while improving their business intelligence and re-engagement strategy.
ABOUT THE APEX CENTER AT VIRGINIA TECH
The Apex Center for Entrepreneurs at Virginia Tech was founded in 2014. Since then, its mission has been to inspire and empower Virginia Tech students to turn their passion, purpose, and ideas into action.
Named as one of the best emerging entrepreneurship centers globally by the GCEC (Global Consortium of Entrepreneurship Centers) in 2018, the Apex Center encourages all Virginia Tech students, “Hokies”, to engage in all phases of entrepreneurship.
ABOUT STARTUPTREE
StartupTree is the leading platform used by top universities and organizations to unlock the potential of ecosystems through data and development of more robust networks.
StartupTree’s Platinum Concierge service aims to supercharge programs by protecting their time, saving on costs, and boosting engagement.
Contact us: hello@startuptree.co
The Challenge
Moving away from complicated tech stack and simplifying workflows
A self-serve approach to entrepreneurship and adoption of an in-person co-working space during the COVID-19 pandemic.
Virginia Tech’s Apex Center needed an innovative solution to simplify their workflow and tech stack while reaching students during a time of record-high disengagement. The challenge was to move from a complicated workflow of custom software and integrations to an all-in-one solution that students would adopt seamlessly.
“The self-serve nature of the software, democratizing to the students what they used to wait for the center to do - connecting with each other, booking office hours, or applying to things…
Turning some of those tools over to the students for them to be able to do them when it suits them has had a big impact.” - Sean
“Anytime that I reached out to the StartupTree team, they were very responsive!
“Anytime that I reached out to the StartupTree team, they were very responsive!
Their access helped me move through the process and get the implementation process going very quickly. I didn’t have any problem with the implementation.”
Teresa McCoy
Program Coordinator at Startup Hokies
The Solution
StartupTree's All-in-One Platform Solution, paired with Platinum Concierge Service
Personalized Concierge Plan
Collaborative process fit for VT's needs
The VT team met with StartupTree before activation and created a plan of action together for how they wanted to roll out their modules, one-by-one. Their plan included 3 areas of focus to start, grew chronologically to activate more and more modules over time, and was specific to their workflow.
- First 2 months: Ramp-up
- Dedicated onboarding & platform customization
- Personalized set up of events
- Continued support
- Weekly touchpoints
- Mentorship program launch - setting up mentors in platform, building custom pages
- Reporting assistance
Top Priority Customer Service
A seamless activation roll-out process
With Platinum Concierge, the StartupTree team can go above and beyond to aid in a program's success.
“The team was very helpful - Any time I had any questions you were very responsive. I’ve had a very positive experience with the platform - it has helped us do what we needed to have the students engaged!” - Teresa McCoy
The StartupTree team ensured a successful, all-in activation process!
Stellar Business Intelligence
Increased, up-to-date visibility into engagement and what's working
With insight into the demographics of people using the programs, it is possible to easily identify when/if the programs need modification. Yearly reporting is now 10x easier.
“Full candor, we could have and should have done the platform implementation a year or two ago.”
“Full candor, we could have and should have done the platform implementation a year or two ago.”
Sean Collins
Startup Hokies Managing Director
The Results
A game-changing approach to re-engagement, empowered students, and powerful reporting
Implementing a new software can be a daunting task for programs. With Platinum Concierge, Virginia Tech was confident their StartupTree launch would be successful.
- Improved business intelligence
- Ease of adoption from students
- Increased engagement
- Reporting has become easier, freed up time and highlighted impact
“We could kind of see which students were in our program, but our business intelligence overall was terrible.
Through StartupTree, we can now see who’s going to what and how often people are coming back. From a student retention standpoint, that’s a whole layer that we never could have had before.”
Sean Collins
Startup Hokies Managing Director
Let's talk about your needs
Are you looking to save time running your program like Virginia Tech?
With 140+ platforms launched around the world, StartupTree is the all-in-one solution on a mission to help programs launch and scale.
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